Hot off the press!

We are excited to announce that wxrks has been named a finalist for the upcoming 20th Process Innovation Challenge at LocWorld55. We will be taking the stage to present our latest innovation, "AI as an Engine for Human Opportunity". We remain dedicated to pioneering new models for language and culture services, empowering human experts with the AI tools they need to succeed.

How do you bridge the gap between artificial intelligence and human ingenuity? LBBOnline highlights our latest collaboration with Tag. Learn how wxrks is redefining language services by empowering human creativity and utilizing AI to protect global brand voices.

Continuing our streak of industry leadership, wxrks was recognized as the runner-up at LocWorld's 19th Process Innovation Challenge in 2025. Showcasing our breakthrough innovation, "Articulated Suggestions", this placement reflects our continuous drive to bridge the gap between advanced AI technology and human creative expertise in the language services industry.

Discover how wxrks is partnering with Coca-Cola to streamline their global communications. Featured in Slator, this article explores the launch of a new, customized language portal designed to optimize localization workflows. Learn how our technology is helping one of the world's most iconic brands manage translation at scale with speed and precision.

Innovation is at the core of what we do. We are proud to share that wxrks was selected as a finalist at LocWorld's 17th Process Innovation Challenge. Competing with our innovation, "Sous-Chef", this milestone celebrates our ongoing efforts to redefine linguistic workflows and build smarter, more efficient localization ecosystems for global brands.

Discover how wxrks is partnering with Craft Omnicom to drive client success across the globe. Featured in Slator, this piece explores the powerful intersection of creative transcreation and advanced AI. Learn how our collaboration is empowering global brands to scale their messaging while preserving the vital creative nuance that makes it authentic.

We are thrilled to announce that wxrks took home the 2023 Innovator of the Year, USA Award at LocWorld's 15th Process Innovation Challenge. Recognized for our Generative Language Engine, this award highlights how our technology makes contextualized decisions on the fly. By utilizing Context Sensitivity, we empower open AI to act as a linguistic problem solver, ultimately maintaining control for linguists and cutting editing time by over 50%.

Discover how wxrks is teaming up with global marketing agency Jellyfish to redefine creative localization. Recently featured in Slator, this article explores how our AI-driven platform empowers linguists to focus on nuance and emotion, reducing management efforts by 70%. Learn how we are blending AI scalability with human creativity to protect global brand identities.

The Middlebury Institute of International Studies at Monterey (MIIS) and wxrks are thrilled to announce a technology partnership geared toward localization education and innovation.

Coming up with good artificial intelligence (AI) and automation is hard. Successfully implementing it at an organizational level is even harder. This article will provide you with a firsthand account on our journey in implementing automation at our organization and a few valuable takeaways and insights.

Check out Kathrin Bussman’s great podcast conversation with CEO Gabriel Fairman.

wxrks names Aaron Schliem Chief Marketing Officer.

Gabriel Fairman doesn’t want job candidates to put on any airs when interviewing for a job at his tech company wxrks. So he takes the same approach.”I try to dissuade people from working for our company. I try to be honest about all our shortcomings and challenges,” said Fairman, who is CEO.

Fairman of wxrks says every candidate that applies for a job at his company has to submit a one-minute video where he or she explains a bit about themselves and why they want to work there. Doing so, he says, gives him a better feel for what a person can bring to the company than what he has typically found on a resume.

If you hire a team that is committed to integrity, honesty and trust, the team, over time, will help address deficiencies in the cybersecurity program. Conversely, ill-intentioned people will find a way to breach.

wxrks CEO, Gabriel Fairman, shares his view about leadership.

Users want more features. But thinking about software in terms of features may jeopardize the product entirely in the long run. While adding features may improve the customer experience, feature-based thinking can lead to a hollowed-out product with no true creative north. Here’s why!

Do you need more zen and balance to your approach? Matt @mattgottesman sits down with Gabriel Fairman (CEO & Founder of wxrks) to talk about finding balance as an entrepreneur, what he really learned from living with monks, finding his own path, how our zen affects our employees, how to use daily activities to get you into a zen state or more balanced, lessons in entrepreneurship over the past 15 years and more

Succeeding in any competitive environment requires having basic traits or advantages that your competitors do not have. The same premise applies to the global tech industry. There are plenty of people with ferocious work ethic, tremendous technical expertise, strong connections and a vision of what they want to accomplish. With such competition, how can you succeed? The key is to look at where most people fail.